Titan Wealth, the fast-growing, fully integrated financial advice and asset management group, has announced a new partnership with the Professional Cricketers’ Association (PCA), becoming its Official Financial Education Partner.
The partnership will see Titan Wealth provide PCA members with tailored financial education and support throughout their careers – from entrants to the professional game through to established players and those preparing for life beyond cricket.
Introducing a programme of player visits, in-depth educational sessions and digital resources, Titan will help players develop the knowledge, confidence and practical tools to make informed decisions about their finances. Education will cover key considerations at different stages of a player’s career, including building strong financial foundations, making the most of earnings whilst still at the crease and preparing financially for sporting retirement.
The partnership with the PCA builds on Titan Wealth's already significant involvement in sport and focus on supporting elite and grassroots athletes across their professional careers. Through the specialist expertise of its Sports Division, Titan aims to help sportspeople better understand their finances - make financial planning more accessible and relevant where careers pathways, earnings patterns and longer-term financial needs can differ significantly from those in more traditional professions.
Titan Wealth’s Sports Division also includes the Financial Adviser Academy, which gives professional athletes a structured route into financial services alongside their sporting careers, combining fully funded qualifications with practical training and experience. In addition, the Division works with sports clubs, organisations and owners to strengthen their employee offering through tailored corporate benefits programmes, spanning workplace pensions, health and wellbeing and wider employee benefits.
Mike Fogden, Chief Marketing Officer at Titan Wealth, said:
“Professional sport can offer extraordinary opportunities, but it also comes with a very different financial journey. Players can begin earning professionally at a young age and typically need to think much earlier than most about how they make those earnings work for the long term.
“Our partnership with the PCA is about giving players the knowledge and confidence to make informed decisions at every stage of that journey. We’re delighted to be working with the PCA and look forward to bringing Titan Wealth’s expertise directly to players across the professional game.”
Rob Smyth, Commercial Director at the PCA, said:
“We’re incredibly excited to partner with Titan Wealth as the PCA’s Financial Education Partner. From rookies beginning their professional careers to players preparing for life beyond cricket, Titan’s expertise will strengthen the PCA’s commitment to player welfare, providing members with valuable financial education, resources and reassurance to make informed decisions about their futures.”
